A free guide to help schools, shuls, and community organizations create intentional, mission-driven social media posts that build connection, clarity, and belonging.
 
 
Turn your community updates into powerful, mission-driven storytelling.
 
If you’re a school leader, shlucha, nonprofit director, Hebrew School educator, or synagogue communicator, you already know: posting on social media isn’t the hard part.
 
Posting with clarity, purpose, and consistency is.
 
This free Community-Building Social Media Checklist gives you a simple way to turn everyday photos and events into posts that:
 
strengthen your community
Highlight your values
improve engagement
clarify your programs
help families understand where they belong
build continuity across your feed
support admissions, retention, and donor relations
 
Whether you're posting for a Jewish Day School, preschool, Hebrew School, CTeen program, Women’s Circle, shul, Chabad House, or nonprofit, this checklist helps you create content that is:
 
✔ clear
✔ consistent
✔ meaningful
✔ mission-aligned
✔ easy to apply in 30 seconds or less
 
What’s inside:
The 5 essential elements every community-building post needs
How to show context so families understand your programs
How to create continuity so your feed tells a story
How to highlight one core value at a time
How to share the deeper meaning behind your moments
How to subtly signal your identity to new followers
A simple rotation method to reduce overwhelm and strengthen connection
 
Whether you manage content for admissions, engagement, fundraising, or programming, this free download will help your feed become more intentional and impactful — without adding work.
 
Perfect for:
Jewish Day Schools
Preschools
Hebrew Schools
Women’s Circles
CTeen & youth programs
Mikvahs and shuls
Chabad Houses
Nonprofits and community organizations
Social media managers & volunteers
Directors of development, admissions, and education
 
Why it works:
Because people don’t connect to events —
They connect to the meaning behind them.
 
This checklist helps you show that meaning clearly, consistently, and with purpose.